Privacy Policy
Effective Date: October 18, 2025
Last Updated: October 18, 2025
At TruckTires App, we take your privacy seriously. This Privacy Policy explains how we collect, use, share, and protect your information when you use our fleet tire management platform, mobile application, and website.
Quick Summary:
We collect tire inspection data to power our AI and help you save money. We don't sell your personal information. You can access, export, or delete your data anytime by contacting privacy@trucktires.io.
1. Information We Collect
1.1 Information You Provide Directly
When you sign up or use our website:
- Contact information (name, email address, phone number)
- Company information (company name, fleet size, DOT number)
- Account credentials (username, password)
- Payment information (processed securely through Stripe)
- Communications with our support team
When drivers use the mobile app:
- Driver names and employee identifiers
- Tire inspection photos
- Vehicle identification numbers (VINs)
- GPS location data from your ELD system during inspections
- Tire inspection notes and observations
When you upload tire invoices:
- Tire purchase costs and vendor information
- Invoice dates, tire brands, and specifications
- Labor costs and service details
1.2 Information Collected Automatically
Website and App Usage:
- Device information (IP address, browser type, operating system, device model)
- Usage data (pages viewed, features used, time spent in app)
- Cookies and tracking technologies (see Section 8)
Integration Data:
- Vehicle data from Samsara integration (truck numbers, axle configurations, mileage)
- Financial data from QuickBooks integration (tire expenses, vendor records)
2. How We Use Your Information
We use the information we collect to:
2.1 Provide Our Service
- Process tire inspections and generate AI-powered analysis
- Track tire costs, performance, and replacement history
- Sync vehicle data from your fleet management systems
- Generate reports and predictive maintenance alerts
- Process payments and manage your subscription
2.2 Improve Our AI and Platform
- AI Training: Your tire inspection photos are used to train and improve our AI recognition model, helping us identify tire defects more accurately
- Performance Analytics: We analyze tire performance patterns by brand, type, and operating conditions to provide better recommendations
- Product Development: Usage data helps us build features that matter most to fleet managers
2.3 Marketing and Communication
- Send account notifications, updates, and security alerts
- Deliver marketing emails and newsletters (you can unsubscribe anytime)
- Run retargeting advertising campaigns on Google, Facebook, LinkedIn, and TikTok
- Respond to your support requests and questions
2.4 Create Industry Insights
- Generate anonymized, aggregated tire cost benchmarks for the industry
- Share anonymized performance data with tire vendors (no personal information included)
- Create case studies and testimonials (only with your explicit permission)
3. How We Share Your Information
We never sell your personal information to third parties. However, we may share certain data in the following circumstances:
3.1 Service Providers
We share data with trusted third-party services that help us operate TruckTires App:
- Supabase: Cloud database and storage for application data and tire photos
- Stripe: Payment processing (they never see your full card details)
- Attio: Customer relationship management
- Google Analytics, Facebook Pixel, LinkedIn Insight Tag, TikTok Pixel: Website and marketing analytics
- Email service provider: Transactional and marketing emails
- Hosting provider: Website and application infrastructure
All service providers are contractually required to protect your data and use it only for the purposes we specify.
3.2 Tire Vendors (Anonymized Data Only)
We plan to share anonymized and aggregated tire performance data with tire manufacturers and vendors. This data:
- Does NOT include your company name, driver names, or any personally identifiable information
- Includes tire performance metrics (tread wear rates, failure patterns, cost per mile)
- Helps vendors improve their products and pricing
- May generate revenue for TruckTires App through data licensing agreements
3.3 Legal Requirements
We may disclose your information if required by law, such as:
- Responding to subpoenas, court orders, or legal processes
- Protecting our rights, property, or safety
- Investigating fraud or security issues
- Complying with regulatory requirements (DOT, FMCSA, etc.)
3.4 Business Transfers
If TruckTires App is acquired, merged, or sells assets, your information may be transferred to the new owner. We will notify you before your data is transferred and becomes subject to a different privacy policy.
4. Data Retention
We retain your information for as long as necessary to provide our services:
| Data Type | Retention Period |
|---|---|
| Tire inspection photos & data | 3-4 years from date of inspection |
| Account information | Until you delete your account |
| Deleted account data | 30 days (grace period for recovery) |
| Financial records | 7 years (for tax/legal compliance) |
| Marketing email lists | Until you unsubscribe |
| Analytics data | 26 months (Google Analytics default) |
Important: Some data may be retained longer if required by law or needed to resolve disputes. Anonymized data used for AI training may be retained indefinitely.
5. Data Security
We take reasonable measures to protect your information from unauthorized access, loss, or misuse:
5.1 Technical Safeguards
- Encryption in Transit: All data transmitted between your devices and our servers is encrypted using HTTPS/TLS
- Encryption at Rest: Sensitive data (passwords, payment info) is encrypted in our database
- Secure Cloud Storage: Tire photos and documents are stored in Supabase with industry-standard security
- Regular Backups: Data is backed up daily to prevent loss
5.2 Access Controls
- Role-Based Access: Employees and contractors only access data necessary for their job functions
- Multi-Factor Authentication: Required for all administrative accounts
- Audit Logs: We track who accesses what data and when
- Regular Security Reviews: Quarterly reviews of access permissions
5.3 Data Breach Response Plan
In the unlikely event of a data breach, we will:
- Immediate Containment: Isolate affected systems within 1 hour of discovery
- Investigation: Determine scope, cause, and impact within 24 hours
- Notification: Alert affected customers within 72 hours via email to your registered address
- Regulatory Reporting: Notify relevant authorities as required by law
- Remediation: Fix vulnerabilities and implement additional safeguards
- Transparency: Publish a public incident report (without exposing sensitive details)
Report security issues to: info@trucktires.io
Note on Tire Photos: While tire photos are not considered highly sensitive data (they don't contain personal information), we still protect them with industry-standard security measures.
6. Your Privacy Rights
You have the following rights regarding your data:
6.1 Access & Portability
- Request a copy of all personal data we hold about you
- Export your data in a machine-readable format (CSV, JSON)
- View your data anytime through your account dashboard
6.2 Correction & Deletion
- Update inaccurate information through your account settings
- Delete your account and associated data (with 30-day grace period)
- Request deletion of specific data (e.g., certain tire photos)
6.3 Marketing Opt-Out
- Unsubscribe from emails using the link in any marketing email
- Opt out of retargeting ads through Digital Advertising Alliance
- Disable cookies through your browser settings (may affect functionality)
6.4 California Residents (CCPA)
If you're a California resident, you have additional rights:
- Right to Know: Request details about the categories and specific pieces of data we collect
- Right to Delete: Request deletion of your personal information (with exceptions)
- Right to Opt-Out: Opt out of the "sale" of personal information (we currently don't sell personal data, but may license anonymized data in the future)
- Right to Non-Discrimination: We won't discriminate against you for exercising your rights
6.5 European Residents (GDPR)
If we expand to Europe, EU residents will have additional rights under GDPR:
- Right to data portability
- Right to restrict processing
- Right to object to processing
- Right to lodge a complaint with a supervisory authority
To exercise any of these rights, contact: info@trucktires.io
We will respond to your request within 30 days. We may ask you to verify your identity before fulfilling certain requests.
7. Children's Privacy
TruckTires App is a business-to-business service designed for commercial fleet operations. Our service is not intended for individuals under the age of 18. We do not knowingly collect personal information from minors.
If we discover that we have inadvertently collected information from someone under 18, we will delete it immediately. If you believe we have collected information from a minor, please contact us at info@trucktires.io.
8. Cookies and Tracking Technologies
We use cookies and similar technologies to improve your experience and measure our marketing effectiveness.
8.1 Types of Cookies We Use
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential Cookies | Required for login, security, and basic functionality | Session / 1 year |
| Analytics Cookies | Google Analytics, understand how you use our site | 2 years |
| Marketing Cookies | Facebook Pixel, LinkedIn Insight, TikTok Pixel for retargeting ads | 1-2 years |
| Preference Cookies | Remember your settings and choices | 1 year |
8.2 Third-Party Tracking
We use the following third-party tracking tools:
- Google Analytics: Website traffic and user behavior analysis
- Facebook Pixel: Facebook and Instagram ad performance tracking
- LinkedIn Insight Tag: LinkedIn ad measurement and audience building
- TikTok Pixel: TikTok ad tracking and optimization
8.3 Managing Cookies
You can control cookies through:
- Browser Settings: Most browsers let you block or delete cookies
- Opt-Out Tools: Digital Advertising Alliance, Network Advertising Initiative
- Do Not Track: We honor browser "Do Not Track" signals
Note: Blocking essential cookies may prevent you from using certain features of TruckTires App.
9. International Data Transfers
TruckTires App is currently based in the United States and serves customers primarily in the US. Your data is stored on servers located in the United States.
If we expand internationally and serve customers in the European Union, Canada, or other countries with data protection laws, we will:
- Use Standard Contractual Clauses (SCCs) approved by the European Commission
- Comply with applicable data transfer requirements (GDPR, PIPEDA, etc.)
- Update this policy to reflect those protections
10. Third-Party Links and Services
Our website and app may contain links to third-party websites, integrations, or services (e.g., Samsara, QuickBooks, tire vendor sites). This Privacy Policy does not apply to those third parties.
We are not responsible for the privacy practices of third-party websites or services. We encourage you to review their privacy policies before providing any personal information.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements.
When we make changes:
- We will update the "Last Updated" date at the top of this page
- For material changes, we will email you at your registered email address at least 30 days before the changes take effect
- You will have the option to review and accept the new policy, or delete your account if you disagree
Continued use of TruckTires App after policy changes indicates your acceptance of the updated terms.
12. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact us:
TruckTires App Privacy Team
📧 Email: info@trucktires.io
🛡️ Security Issues: info@trucktires.io
💬 General Support: info@trucktires.io
We typically respond to privacy requests within 30 days. For urgent security matters, we respond within 24 hours.
💡 Questions About Your Data?
We're committed to transparency. If anything in this policy is unclear, or if you'd like to know more about how we protect your information, please don't hesitate to reach out. We're here to help.